EVERY DAY LOW PRICE IN DECATHLON HK

At Decathlon, we are offering you low price every day as we believe that the pleasure and benefits of sport should be accessible to everyone. We strive to lower our prices permanently without compromising quality.

EVERY DAY LOW PRICE IN DECATHLON HK

LOW PRICES, GREAT QUALITY

Our product conception cycle starts by observing Sport Users in action. All passionate about sport, our product designers are our first prototypes testers. 
We then hand the products over to sport clubs and passionate users to test in real conditions. We collect users' feedback and continuously improve the products.

DECATHLON HK LOW PRICES WITH GREAT QUALITY

HOW WE CAN DO THAT?

From research to conception, design to production, logistics to retail and advertisement - we do it all to deliver the best value in an end-to-end controlled chain.
Here is our proportion of the cost structure:

Research & Development

Our research team studies sport movements when designing new products. They test products under all possible conditions to guarantee quality.

DECATHLON RESEARCH & DEVELOPMENT

Sourcing Commodities

We source the best materials to create cutting-edge products at the most affordable price, without compromising on quality.

DECATHLON SOURCING COMMODITIES

Production

Our teams continuously optimises production process to cut unnecessary costs, with safe working conditions and product quality as our top priorites.

DECATHLON PRODUCTION

Logistics

We totally control our supply chain, from automation to transportation. We also reduce the cost by eliminating unnecessary packaging like shoe boxes!

DECATHLON LOGISTICS

Operations

We strive to reduce store operational costs. Our model relies on a 0 hidden stock policy - what you see at our stores is all we have for sale today! 
We also optimise our warehouse to offer you a wider range of products.

DECATHLON OPERATIONS

Advertising

We seldom advertise. We don't rely on celebrity endorsement and sponsorships. Our members can join our free events and sport classes to discover new sports and products. 
We believe that our customers are our best ambassadors and word-of-mouth and events are our most efficient advertising channel.

DECATHLON HK ADVERTISING

We share savings with you!

As we constantly strive to lower costs, we share the savings with you! We have lowered several products' price this year - making them more accessible to the many.

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